the person
Originally from Bavaria in Germany, I started my career in London before I moved to Berlin and then the Bay Area more than a decade ago. Since then I’ve called this amazingly colorful, multicultural, vibrant and beautiful place my home.
The dichotomy between city and nature, water and land, beauty and decay, busy and calm, is what I ♥︎ most about the Bay.
Originally from Bavaria in Germany, I started my career in London before I moved to Berlin and then the Bay Area more than a decade ago. Since then I’ve called this amazingly colorful, multicultural, vibrant and beautiful place my home.
The dichotomy between city and nature, water and land, beauty and decay, busy and calm, is what I ♥︎ most about the Bay.
I’m a curious animal and explorer of new things: DJs, art, cuisines, records, coffee drinks, books, bike, hike and snowboard trails, beaches and waves, saunas, landscapes, techniques, reading materials, dance-floors, and the list goes on.
If I’m not designing, I can be found putting myself into a flow of choice, or spending time with my loved ones.
I’m a curious animal and explorer of new things: DJs, art, cuisines, records, coffee drinks, books, bike, hike and snowboard trails, beaches and waves, saunas, landscapes, techniques, reading materials, dance-floors, and the list goes on.
If I’m not designing, I can be found putting myself into a flow of choice, or spending time with my loved ones.
the worker
Blending leadership with hands-on craft, I can flex between principal designer and design director roles, always operating at the intersection of UX, strategy, and design—bringing over 16 years of experience shaping digital products for world-renowned brands.
From mobility and e-commerce to consumer services and complex B2B ecosystems, I turn ambitious business goals into scalable, high-impact experiences that engage, perform and center around the user.
Blending leadership with hands-on craft, I can flex between principal designer and design director roles, always operating at the intersection of UX, strategy, and design—bringing over 16 years of experience shaping digital products for world-renowned brands.
From mobility and e-commerce to consumer services and complex B2B ecosystems, I turn ambitious business goals into scalable, high-impact experiences that engage, perform and center around the user.
Driven by a passion for elegant interaction design, I thrive in complexity—bringing clarity through structured thinking, sharp execution, and a constant push for better.
Expertise includes:
UX and CX Strategy
Precise requirements articulation
Conceptual ideation
Concept design
Iterative prototyping
End-user validation
Robust systems design
Seamless development integration
Driven by a passion for elegant interaction design, I thrive in complexity—bringing clarity through structured thinking, sharp execution, and a constant push for better.
Expertise includes:
UX and CX Strategy
Precise requirements articulation
Conceptual ideation
Concept design
Iterative prototyping
End-user validation
Robust systems design
Seamless development integration
Brand Partners
Brand Partners
Brand Partners
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Interested in working together on something great?
Interested in working together on something great?
Interested in working together on something great?
case studies